Tag: Naming Rights
Taking Stadium Naming Rights in Vain: Can We Outdo L.A.’s The Crypt?
Staples Center in L.A. was bad enough, but now Angelinos have “The Crypt” to go to with this week’s announcement that the home of the Lakers and Clippers will be renamed the Crypto.com Arena. Bad stadium and arena names, mostly…
Cash for Tats
[Naming Rights: Athletes’ Product Endorsements] A Croatian soccer player recently got paid to tattoo a product endorsement on his body. NASCAR driver outfits look like walking billboards, and other American sports have added uniform advertising. Athletes who show skin…