Fired up by Sarah Palin’s bestseller, Going Rogue, a grassroots movement appears to be taking root, one that embraces Ms. Palin’s style, her way of speaking, and her insistence on being an individual.

“We’re selling a complete rogue package for the holiday season,” says Lou Hoggert, manager of merchandizing for Wal-Mart. “For $26.99, you get Sarah’s book, a flag pin, and a stuffed pig wearing lipstick.” Read the full story