Posted on 14 February 2017.
Scientific Advertising is an incredible book. Why? Because it is the online marketing bible. Everyone in online marketing is talking about it. This in itself would be a pretty impressive feat for a book. But it gets even more incredible: it was written in 1923.
How is this possible? How does the entire global e-commerce industry run on a book written before computers even existed? Read the full story
Posted in Biz News, Books, Newspapers & Misc
Posted on 04 December 2013.
Dateline: NEW YORK—Hugo “Sellout” Slickster, a recovering ex-advertiser, opened The Center for Alienated and Cynical Advertisers (CACA).
Its mission is to provide support for advertisers who are withdrawn and embittered because their job forces them to dehumanize consumers and thus themselves. Read the full story
Posted in Biz News, Human Interest